In an effort to educate teens about how to be smart about what they post and share online, the Ad Council announced the creation of the Internet Safety Coalition, [see membership listed in graphic below) developed to provide research-based messages to teens and their parents.
“We know that targeted and consistent communications programs have the power to change attitudes and behaviors regarding a multitude of social issues,” said Peggy Conlon, President & CEO of The Advertising Council. “By providing a range of organizations with research-based messages, this effort will encourage teens to be smart about what they post, which will ultimately help keep our children safer.”
The coalition’s first deliverable is the “If You Wouldn’t Wear It, Don’t Share it: Beware What You Share”
campaign, to help kids understand that anything posted online isn’t private, and may have real world consequences.
Click the graphic to go watch the video, or to learn more about the Ad Council and members of this initiative.