With the introduction of SafeSocial, AOL has once again taken the lead among the major ISP’s in providing online safety tools. This time, they’ve taken a significant step forward from the virtually-unchanged-in-the-last-20-years basic parental controls of ‘block and filter’, which have been standard issue by ISP’s, to compete with the new independent family safety products on the market.
AOL’s SafeSocial is based on a license agreement with SocialShield and the product has the ability to screen kids’ friends across 50 different databases to identify where your child has online accounts, identify who your child is friends with, screen for posts with at-risk content, and view photos your child has posted or others have posted that include your child.
The service comes with a 30 day free trial before costing $9.99 a month, and if you have kids in the 11-16 age range it’s worth checking out.
Let’s see how the other key industry players respond…